- Link standard
- one color that doesn't change throughout the page (blue)
- underlined
- all links should be underlined
- no other text should be underlined
- a seperate color for links that have been visited (usually a dimmer color)
- usability for older users and users with disabilities
- make text for links large enough to read
- make links large enough to click on for those with limited motor skills
- obvious difference between main text and link is necessary (underlined and blue)